Project 2: Ethical Issue AnalysisInstructions BMGT   496 – Project 2:  Ethical Issue Analysis (25%)Purpose:  In   this project, you will assess how two start up companies have come under   scrutiny for their actions in operating in today’s business   environment.  How these companies are operating are pushing the limits   or have exceeded the limits of what is considered ethical and legal.  In   completing this project you will have the opportunity to research the two   companies, identify stakeholders influenced by the organization’s decisions   and develop and evaluate alternatives, recommend solutions to ensure   appropriate business practices and accountability occurOutcomes met by completing this project:1.   identify ethical issues that arise in domestic and global business   environments using an understanding of ethical concepts and of legal and   business principles2.   develop and evaluate alternatives to, and recommend solutions for, ethical   dilemmas, taking into account ethical and legal requirements and the   essential mission of the business enterprise3.   effectively communicate to internal and external business stakeholders the   complexities of ethical issues, suggesting and analyzing various solutions in   order to ensure appropriate business practices and accountabilityInstructionsUse the following steps to complete the project.  You will   demonstrate an understanding of ethical concepts and of legal business   principles and are required to use the course material to support the ideas   and conclusions presented.Step   1:  Silicon Valley Startup CompaniesRead   the following articles about Silicon Valley startup companies (Theranos,   Zenefits and Hampton Creek Foods).  Each company discussed in the   articles below eventually came under scrutiny for ethical and/or legal   issues.  Since embroiled in scandal, Hampton Creek Foods has been   repositioned and is now known as Just, Inc.Griffith,   E. (2017, December 16).  The other tech bubble.  Wired.    Retrieved from,   E. (2017, December 28).  The ugly unethical underside of Silicon   Valley.  Fortune.  Retrieved from,   A. (2018, September 5).  The rise and fall of Elizabeth Holmes, who   started Theranos when she was 19 and became the world’s youngest female   billionaire before it all came crashing down.   Business   Insider  Retrieved from,   C. and Newcomer, E. (2016, May 9).  Zenefits was the perfect   startup.  Then it self-disrupted.  Bloomberg.  Retrieved   from Step   2: Overview of CompaniesProvide   a company overview for Zenefits and Theranos.  Describe the purpose(s)   for the founding of the company; i.e., what problems was it formed to solve   and/or opportunities it was formed to exploit, who are the founders, home   country or state, management, etc.  Step   3:  Ethical or Legal IssuesYou   will research each company to establish the facts of each situation.    Once you have established the facts surrounding the decisions made by   Theranos and Zenefits:· Identify   and discuss the ethical issues associated with each company.· Identify   and discuss the legal issues associated with each company. Step   4:  Stakeholders· Identify   the stakeholders associated with each company and explain the impact of the   company’s decisions on the specific stakeholders.· Discuss   how the stakeholders reacted to the decision(s) made by each company. Step   5:  Generate AlternativesFrom   what you have read, the startup culture poses a host of temptations creating   a never-ending series of ethical choices and dilemmas.  Companies are   faced with the challenges of venture investors who expect hyper-growth and   quick results.  For privately-held companies, self-reporting, unaudited   financials is an option as is not reporting, and the media serves to promote   an attractive opportunity.  Lastly, it is easy to rationalize behavior   when the expectation is that entrepreneurs set the world on fire with   innovative, disruptive technologies that promote overlooking rules and one’s   moral compass.Like   many business people, some Silicon Valley decision makers need help in   recognizing the ethical dilemmas they face when doing business and   understanding the need for following rules and setting ethical   standards.  You will:· Generate   and discuss at least three viable alternatives to help Silicon Valley startup   companies operate and behave ethically.  In doing so, it is necessary to   consider the ethical and legal requirements.Step   6:  Evaluate Each Alternative· Examine   the benefits and drawbacks of each proposed alternative.  Provide   careful consideration to the factors that influence the outcome of each   alternative.Step   7:  Recommend the Best Alternative· Once you   have evaluated each alternative, recommend the best alternative that ensure   appropriate business practices and accountability.· Explain   how Silicon Valley startup companies will effectively communicate this change   to internal and external business stakeholders.Step   8:  Review the Paper Read   the paper to ensure all required elements are present.  Use the grading   rubric to ensure that you gain the most points possible for this   assignment. Proofread   the paper for spelling and grammatical issues, and third person   writing. · Read the   paper aloud as a first measure;· Use the spell   and grammar check in Word as a second measure;· Have someone   who has excellent English skills proofread the paper;· Consider   submitting the paper to the Effective Writing Center (EWC).  The   EWC will provide 4-6 areas that may need improvement.Step   9:  Submit the paper in the Assignment Folder (The   assignment submitted to the Assignment Folder will be considered the student’s   final product and therefore ready for grading by the instructor.  It is   incumbent upon the student to verify the assignment is the correct   submission.  No exceptions will be considered by the instructor).How to Set Up the PaperCreate   a Word or Rich Text Format (RTF) document that is double-spaced, 12-point   font.  The final product will be between 6-8 pages in length   excluding the title page and reference page.  Write clearly and   concisely.Completing the Paper In   order to complete this project, you will want to first read the module, Learn   How to Support What You Write, as this assignment requires you to use the   course material and research to support what you write.  Also,· Read and use   the grading rubric while completing the exercise to ensure all requirements   are met that will lead to the highest possible grade.  · Third person   writing is required.  Third person means that there are no words   such as “I, me, my, we, or us” (first person writing), nor is there use of   “you or your” (second person writing).  If uncertain how to write   in the third person, view this link: · Contractions   are not used in business writing, so do not use them.  · Paraphrase   and do not use direct quotation marks.  Paraphrase means you do not use   more than four consecutive words from a source document.  Instead put a   passage from a source document into your own words and attribute the passage   to the source document.  Not using direct quotation marks means that   there should be no passages with quotation marks and instead the source   material is paraphrased as stated above.  Note that a reference within a   reference list cannot exist without an associated in-text citation and vice   versa.   You may not use more than four consecutive words from a   source document, as doing so would require direct quotation marks.    Changing words from a passage does not exclude the passage from having   quotation marks.   If more than four consecutive words are used   from source documents, this material will not be included in the grade and   could lead to allegations of academic dishonesty.· You are   expected to use the case scenarios and weekly course material to develop the   analysis and support the reasoning.   There should be a robust use   of the course material and case scenario facts.  Material used from a   source document must be cited and referenced.  A reference within a   reference list cannot exist without an associated in-text citation and vice   versa.  Changing words from a passage does not exclude the passage from   having quotation marks.   If more than four consecutive words are   used from source documents, this material will not be included in the grade   and could lead to allegations of academic dishonesty.· Use in-text   citations and provide a reference list that contains the reference associated   with each in-text citation.· The only book   you may use is the course eBook.  You may not use a dictionary or   Wikipedia.· Provide the   page or paragraph number in every in-text citation presented.  If the   eBook does not have pages, provide the chapter title and topic heading. Self-Plagiarism: Self-plagiarism is the   act of reusing significant, identical or nearly identical portions of one’s   own work.  You cannot re-use any portion of a paper or other graded work   that was submitted to another class even if you are retaking this course.     You also will not reuse any portion of previously submitted work in this   class.  A zero will be assigned to the assignment if   self-plagiarized.  Faculty do not have the   discretion to accept self-plagiarized work.Bottom of Form

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